FDAnews is the premier provider of news and information on regulation, business and legislation for executives in industries regulated by the U.S. Food and Drug Administration.

FDAnews.com is now a gateway to pharmaceutical drug and device news, newsletters, books, conferences, buyers' guides, white papers and all manner of FDA information. Monthly page views exceed 530,000, with unique visitors topping 68,000.

FDAnews has over 75,000 unique names in its marketing file. Each of these is a subscriber to at least one of seven free email newsletters and is worth an average of $65. In the past six years, the publishing company has increased revenues four-fold, aggregating 80 percent of its new business from online marketing.

This chapter is part of a handbook titled Multiplatform Publishing Strategy.

• Handbook: Multiplatform Publishing Strategy
• Chapter 6: FDAnews Mequoda Media Brand Study