The Daily Reckoning is Agora Financial Network's Internet hub. With more than half a million subscribers in the United States alone, The Daily Reckoning is the gateway into a business relationship with Agora's customers.

Agora learned early on that providing a wealth of free information to a group of thoughtful, affluent investors would create an opportunity to eventually sell profitable information products to a reasonable number of them.

The business model Agora created with the Daily Reckoning

This chapter is part of a handbook titled Multiplatform Publishing Strategy.