Mequoda Group

Helping Publishers and Authors Make Money Online

Mequoda Glossary

Team Biography

Jeanne S. Jennings

Contributing Editor, Mequoda Group, LLC

Jeanne S. Jennings is an independent consultant specializing in email and online marketing strategy. She works with medium to enterprise-sized companies, helping them become more effective and more profitable online. She has over 15 years of experience in email/online marketing and product development, beginning with CompuServe in the late 1980s.

Jeanne was Director of Email Product Development for Reed Business Information (formerly Cahners Business Information), one of the largest B2B publishers in the country, where she developed over 150 unique email newsletter titles. She’s also worked with Congressional Quarterly, FDAnews, Hasbro, KCI Communications, The National Press Club, Network Solutions, Verizon and numerous other organizations looking to improve their email and online marketing.

Her first book, The Email Marketing Kit: The Ultimate Email Marketer’s Bible, was published by SitePoint in early 2007. The Jennings Report is a free email newsletter by Jeanne for online marketers; she also writes a twice-monthly column on email marketing for ClickZ.com.

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