Spend 90 minutes with one of the sharpest minds in online marketing
Discover the precise methods used by the world's most successful online publishers to acquire new customers and sell more information products
Finally, some straight talk about what really works on the Internet... from a publisher who has figured out the integrated system essential for proven website marketing success
Hail Fellow Marketer,
What I'm about to reveal is personal and heartfelt.
If you're like me, you've been frustrated trying to market your book, magazine or newsletter on the Internet.
I tried online marketing for years, using many of the techniques that had worked in print. But I never achieved the success I expected.
And then I met Don Nicholas at a seminar.
The first time I heard Don speak about Internet marketing, I went through a transformation similar to Saul on the Road to Damascus.
It was as if lightening struck me! I'm serious! And it forever changed the way I do business.
Don was putting all the disparate pieces together and had the Big Picture (plus the details), whereas I had only disassociated fragments.
You can decide for yourself, but I honestly believe Don knows more about online marketing for publishers than anyone else on the planet.
Now you can have a Road to Damascus experience, as I did. And you can do it without leaving home.
You can get a CD-ROM recording of Don Nicholas' hour and a half video seminar on Internet Marketing for Publishers -- How to Run an Effective Internet Marketing System, including the accompanying PowerPoint presentation, for only $197.
In the Mequoda Internet Marketing for Publishers video seminar, Don details a proven marketing system that, when executed with precision, produces regular, predictable and quantifiable results.
He introduces you to a revolutionary information marketing system for creating and running a network of successful media websites.
He explains the requirements for starting and running your own Mequoda Internet Marketing System to sell more of your existing information products and to create new, unique, online revenue sources.
You'll discover a system that is simple, elegant and replicable
The Mequoda Internet Marketing System is a two-step program that methodically attracts new customers, captures email addresses and builds customer relationships.
"Mequoda is a well thought out blue print that fits for a variety of business models and is very flexible."
Barbara Naslund
Circulation Manager, Aspire Media
It supports a robust, multi-channel, database marketing program that includes 27 paid and free media sources that any publisher can use to drive people to an all-important Mequoda Internet Hub.
Once names are gathered, successful publishers use six database marketing distribution channels—links, promotional email, editorial email, direct mail, phone and fax—to contact the people in the database and drive them to one of the company’s marketing satellites to be monetized.
Answers to your most pressing questions about online marketing
How do you convert subscribers to a free email newsletter into paying customers?
Don and his Mequoda Research Team (of which I am now a member) have studied successful marketing systems that have email subscriber files with a circulation of just a few thousand people, as well as files as large as eight million.
We've seen annual spending per email subscriber that ranges from $8 per subscriber to a high of $180 per subscriber.
In the Mequoda Internet Marketing for Publishers video seminar, Don reveals just how the best Internet marketers maximize conversion rates and monetize their free email subscribers for the highest possible profits.
Don also reports on how best to set up a website architecture that
- attracts media users searching for information on a specific topic
- captures email addresses using free premiums and floaters
- implements upsell order flows and rapid conversion landing pages
In the Mequoda Internet Marketing for Publishers video seminar, Don also explains:
- how to use subscription premiums as catalysts for your customer acquisition campaign
- how to create different kinds of website pages and optimize them for the search engines
- how to create a series of both free and premium reports to increase circulation and profits
Plus, you'll learn the details of how some of the most successful online publishers
- use both paid and earned media sources to build email circulation
- monetize customer relationships using five separate channels of communication
- measure the key metrics of their online enterprise with an integrated budgeting and forecasting tool
Who will benefit from the Mequoda Internet Marketing for Publishers video seminar on CD-ROM?
The Mequoda Internet Marketing for Publishers video seminar on CD-ROM is for publishers, editors, journalists, copywriters, circulation directors, website architects, usability engineers and creative directors.
It's for anyone responsible for website design, website content, Internet strategy and online marketing of newsletters, magazines, books and other information products.
If that's you, I urge you to act right now to secure your copy of the Mequoda Internet Marketing for Publishers CD-ROM. Supplies are limited.
Cordially,
Peter A. Schaible
Editor-At-Large
The Mequoda Library
P.S. I wrote this letter without any prompting from Don or anyone else. I mean every word.
Don Nicholas and the Mequoda Internet Marketing for Publishers video seminar are the real deal. Find out for yourself how Don rocked my world.
P.P.S. I almost forgot to tell you about the money-back, satisfaction guarantee. It's simple.
If you're dissatisfied in any way with the Mequoda Internet Marketing for Publishers CD-ROM -- if you're not absolutely convinced you received a minimum of 10 times the value for your investment -- simply return it and get a prompt refund of your entire purchase price.
I don't lend my good name and reputation in support of very many people or products. It will be very gratifying to hear from you.
P.P.P.S. Questions? Contact me at peter@mequoda.com. I'll answer.
