Readability for Membership Websites
Wednesday, May 9
By Don Nicholas, Kim Mateus and Adam T. Sutton
ARTICLE SNIPPET - Executive Summary
Readability is one of fourteen website design guidelines identified by the Mequoda Group as being essential to sound, effective website design. We identified these website design guidelines by reviewing hundreds of websites and interviewing dozens of website publishers.
We've known for ages in print that effective use of white space (number of columns, bolding, margins, etc.) increases reader pleasure. The same design principles apply on the Web. Websites that have ample white space and employ Gestalt principles of continuity, similarity and proximity will score well in this area.
This chapter is part of a handbook titled Membership Website Publishing.
- Handbook: Membership Website Publishing
- Chapter 9: Readability for Membership Websites
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