Organization is one of fourteen website design guidelines identified by the Mequoda Group as being essential to sound, effective website design. We identified these website design guidelines by reviewing hundreds of websites and interviewing dozens of website publishers.

On content-heavy websites, finding space to provide important marketing links is a challenge. Sites that use primary marketing quadrants to generate brand-related revenue or build relationships and communities with users will get a high grade for Organization.

This chapter is part of a handbook titled Membership Website Publishing.

• Handbook: Membership Website Publishing
• Chapter 10: Organization for Membership Websites