Each week as I write these resource reviews, I remind myself of their purpose: to provide you with tips on becoming a better website publisher. As we all know, a big player in the game of successful website publishing is search engine marketing and optimization. For us non-techies, the task of in-house optimization can seem daunting, exhaustive and quite frankly
. scary.If any of you feel this way, look no farther than Search Engine Workshops. I just attended their 2-Day Beginners session in Orlando, FL, and have walked away with more ideas than I can count on my fingers and toes. What sets this apart from any other seminar I attend where I walk away with tons of ideas? The workshop was so hands-on that I actually understand these ideas and have already begun implementing them.
If the terms CSS or HTML confuse you, I suggest you attend. Forget fancy tools designed to optimize for youJohn and Robin teach you how to do it all yourself.