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Websiteoptimization.com

October 19, 2004

ARTICLE SNIPPET - The speed of your website's load time is crucial in keeping customers on your site. How long are people willing to wait? Around 10 seconds, and that may be pushing it. The Web Page Analyzer™, offered by Websiteoptimization.com, measures your site's load time and offers suggestions on load time optimization. A good business owner will compete with others in the industry for lower prices, a better location, a more superior sales staff and higher-quality customer service. The same rules apply for an Internet business, albeit virtually.

Competition for an Internet business does take on an added challenge that isn't imposed on a traditional business. Not only do you have to compete with hundreds or thousands of other websites in your industry for the aforementioned characteristics, you now have to compete for the website users' time and attention. Never before has it been so easy for a customer, or a user, to walk away from your store or a transaction with a simple click of a button just because they got sick of waiting.

How long are they usually willing to wait? 10 seconds. And that may be pushing it.


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